We are designers of Style, Energy and Personal Power.

There are people who operate in the world with focus, with clarity, with their own unique style. The energy they give off is hard to define but unmistakable. These people have met the Challenge of Authenticity™. Fredda and Studio F can bring you to that level.

Fredda has combined life coaching and image consulting into a new field of Life Design. The changes that occur penetrate to the deepest levels, helping you live and work an authentic, inspired life.

Fredda and her team deliver their message of authenticity through speaking engagements, through seminars at personal and spiritual growth centers, and through retreats at resorts or spas.

For businesses and creative projects The Challenge of Authenticity™ is the same: bringing clarity, direction and vision to the workplace.